(Camden, New Jersey) Cooper University Hospital has won the coveted 2008/2009 Consumer Choice award by the National Research Corporation (NRC). Cooper is recognized along with such prestigious hospitals as Johns Hopkins, the Mayo Clinic and Cleveland Clinic and is the only hospital in the Delaware Valley to receive this honor four years in a row.
“Our patients have spoken,” said George E. Norcross, III, Chairman of the Board at Cooper. “Receiving this award four years in a row distinguishes Cooper as the consistent provider of premier healthcare. Consumers are savvier than ever and are making informed decisions when it comes to where they go, and what caregivers they chose for a loved one.”
The award identifies hospitals which healthcare consumers have chosen as having the highest quality and image ratings in over 250 markets throughout the U.S. This is the thirteenth year the NRC has awarded hospitals whose consumers have recognized them for providing the highest quality healthcare.
“We have worked tirelessly over the past few years to develop programs and improve technology that serves the healthcare needs of our community. Through this award, it is apparent that we are succeeding,” said John P. Sheridan, Jr., President and CEO at Cooper.
Winners are determined by consumer perceptions on multiple quality and image ratings collected in the annual NRC Healthcare Market Guide study. Of the hospitals named by consumers in the study, the winning facilities rank highest in their Metropolitan Statistical Areas (MSAs), as defined by the U.S. Census Bureau. The 2008/09 NRC Healthcare Market Guide study surveyed over 200,000 households representing 400,000 consumers in the U.S.
The 2008/09 Healthcare Market Guide is the nation’s largest and most comprehensive study of its kind. No other study used to measure hospital performance and consumer preferences contains more responses than NRCs study. The study has a margin of error of + or – 0.2 percent at a national level.